Posts Tagged ‘Mobile money’

Mobile Money On It’s Way

In a recent survey of 250 Smartphone users done by Marconi Pacific, it was found that mobile phone users are eager for mobile money. That is, they are ready and willing to use their mobile devices as second wallets. Here are some interesting stats from the study- note that these statistics reflect opinions of the 185 respondents who also have a data plan.

96% use their mobile device more for data services (ex. e-mail, social media, texting) than for talking.

50% have used mobile banking. Many banks now offer services via mobile web. This has allowed banks to increase interactions with the customers who rely on their services the most.

43% either currently use, or would use the “tap & go” function. This function allows consumers to save their credit card information into their Smartphone, and then pay for goods and services by simply “tapping” or “bumping” their phone. This statistic is important to note because it reflects the growing trust consumers are developing around credit card security and their Smartphones.

50% would strongly support mobile phone based payment taking place of credit card payment.

The above statistics prove that U.S. consumers are ready to shop, communicate, and do business via mobile phone. Is your business ready to accommodate the mobile consumer by allowing payment through mobile device? Give us a call and ask about the tools we can give you to accept payment through Smart phones. Call 800-985-9277 OR E-mail Bill@mowbi.com or Jordan@mowbi.com

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