Every online merchant has heard the constant drone about making your site easy to find and your products easy to buy. Most of us are sick and tired of hearing the “You know what you need to do?” from everyone that has ever read an article on internet marketing. In fact, we’re the one’s that write the articles. eCommerce is almost down to a science by now.
Or, so we thought. eCommerce is getting shaken up a bit. Mobile Commerce is starting to pick up. Blackberry’s were showing some promise when all of a sudden Apple launched the iPhone. Just over a year later, things are different. Mobile commerce in ‘09 is a lot like ecommerce before the turn of the century back in ‘99. It’s in full swing and it’s full of potential. There’s a mobile revolution going on and the mobile commerce opportunities are abundant.
Ask someone to visit your website and odds are, they’ll forget or they won’t have time. Hand them your phone, send them a text or an email, and they can immediately check out what you have to offer and buy it on their phone. Anything that is more convenient on a phone will be done on a phone. There are many products that are going to do better with mobile commerce than they did with ecommerce.
Mobile commerce has its own unique angles as well. Take for example the simple idea of accepting credit cards on a phone. You can email or text invoices and people can pay them with their phone. You can make product offers that can be purchased by customers in person, while riding the subway, eating lunch or hanging out at the beach. Having a garage sale? Running a fundraiser? Doing a Show? Accept credit cards with your phone.
Getting a merchant account that allows you to accept credit cards used to be an intimidating process but no longer. Google Checkout and Paypal have knocked down the merchant account barriers and now just about anyone with a bank account can accept credit cards. No big form to fill out, no credit check and no up front fees. Sign up and begin accepting credit cards the same day.
Mobile commerce is ecommerce on the street in the hands of everyday people. It’s no longer a geek’s domain. But, when you get down to the brass tacks, mobile commerce is just an extension of ecommerce. So, it is the ecommerce geeks of today who can be the mobile commerce titans of tomorrow.
Want a taste of mobile commerce? Let me offer you a free trial on MobileStoreMaker.com. You can quickly build a mobile store to sell your products. No charge to try, and ironically, we don’t even ask for a credit card to try it out.
Ten years from now, mobile commerce is going to trump conventional ecommerce in sales volume simply because mobile commerce is more convenient. Ten years from now, where will you be in all of this?
To begin, visit http://www.MobileStoreMaker.com on your old fashioned computer. Some things will always be better on a large screen.
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